Major Gifts

What are Major Gifts?
  • A higher level of giving that starts at $1,000 annually.
  • Capital Area United Way has two levels of Major Gifts, the Gottlieb Association and the Tocqueville Society.

Who gives at the Major Gifts level?

  • They are people just like you who recognize the growing needs in our community and choose to help improve the quality of life for everyone in the 10-parish area.
What is the impact of Major Gifts in our community?
  • Major Gifts are the fastest growing segment of the Capital Area United Way campaign.
  • In the mid-80s fewer than 20 individuals were identified as Major Givers, and today there are more than 1,400.

What is the difference in the two levels of Major Gifts?

     Gottlieb Association

  • Membership of the Gottlieb Association starts at $1,000 and continues through $9,999.
  • Capital Area United Way has more than 1,400 Gottlieb Association members.
  • Within the Gottlieb Association, there are four levels:

Platinum Level $7,500 - $9,999
Gold Level $5,000 - $7,499
Silver Level $2,500 - $4,999
Bronze Level $1,000 - $2,499

     Tocqueville Society

  • Membership in the Tocqueville Society starts at $10,000 and is United Way’s pre-eminent giving society.
  • Capital Area United Way has approximately 83 Tocqueville members.
  • The levels within the Tocqueville Society are:

La Socie'te' Nationale $100,000 and up
Ordre d Egalite' $50,000 - $99,999
Ordre de Liberte' $25,000 - $49,999
Ordre de Louisiane $20,000 -

$24,999

Ordre de Baton Rouge $15,000 - $19,999
Membre de La Socie'te' $10,000 - $14,999

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